RainbowMe is a digital entertainment platform for kids ages 2-12 featuring characters from culturally diverse backgrounds.
Fewer than 10% of main characters in today's children's entertainment features Latino, Indian, Asian, and African-American characters, posing a negative effect on these audience's self-esteem, and their social and academic acumen. RainbowMe is a digital entertainment platform for kids ages 2-12. The platform consists of video on demand content, games, books. music, and activities featuring culturally diverse characters. It is a positive reflection of every child.