Default company panoramic image

Race Roster

Race Roster earns money by processing registration payments, donations, and merchandise sales for endurance events.

  • Stage $1M in TTM Revenue
  • Industry Internet / Web Services
  • Location London, ON, Canada
  • Currency USD
  • Founded January 2012
  • Employees 15
  • Website

Company Summary

Race Roster processes registration payments, donations, and merchandise sales for endurance events. The average transaction is between $30-$60, which includes a $3-$5 Race Roster processing fee. There are over 60,000 endurance events in Race Roster's addressable market, and more than 250 events have chosen Race Roster as their registration platform for 2013.


  • Default avatar
    Alex Vander Hoeven

    Prior to joining forces with the Race Roster team, Alex worked at Deloitte as a Consultant for 5 years and then completed his MBA at the Richard Ivey School of Business last April.

  • Default avatar
    Brandon Laan

    Brandon is a 2:21 marathoner, race director, and Internet entrepreneur. He completed his undergraduate degree at Western University before heading to Hawaii Pacific University for Graduate school. Brandon is the co-founder of and London’s Rock The Road 10K.

  • Default avatar
    Chan Yin

    Since graduating from Western University in 2005, Chan has built, managed, and sold online Poker and Bingo websites. He has an extensive programming background and is experienced in leading development teams.

  • Default avatar
    Chantelle Wilder
    VP Sales

    Chantelle resides in Silicon Valley in California, and is immersed in the west coast running community as a Track Coach at Santa Clara University, and semi-professional distance runner for New Balance. Her enthusiasm towards the current running boom, combined with her knowledge of the industry make her the perfect candidate to lead Race Roster’s sales and marketing team.

  • Default avatar
    Robert Pluss

    Robert Pluss has been involved in commercial graphic design for over 10 years. After graduating from Western University in 2005, he pursued a graphic design career, which began with a 4-year contract for a multi-million dollar online gaming business.


  • Default avatar
    David Banks
    Default avatar
    John Vander Hoeven, KPMG