Principled Strategies, Inc.

SafeUseNow is an integrated, actionable solution for systematically and efficiently combating the misuse, abuse, addiction and diversion of prescription drugs.

  • Stage $500K in TTM Revenue
  • Industry Healthcare Services
  • Location Encinitas, CA, US
  • Currency USD
  • Founded August 2006
  • Employees 5
  • Incorporation Type S-corp
  • Website principledstrategies.com

Company Summary

SafeUseNow is a prescription drug abuse risk identification and intervention program developed by Principled Strategies, a healthcare consultancy with expertise in predictive analytics, optimization and risk analysis. The SafeUseNow advantage is 17 predictive risk factors discovered in a multi-year study of physician prescribing, pharmacy dispensing, and patient utilization of controlled substances. SafeUseNow has empirically validated outcomes.

Team

  • President/CEO

    20+ years experience as an executive and public/private sector consultant. Specializes in strategic planning for product development and product commercialization initiatives using advanced data analysis and decision support systems. Successfully designed and directed the analysis and optimization of hundreds of clinical and commercialization programs for dozens of FORTUNE 1000 companies.

    Directed R&D program leading to launch of SafeUseNow℠.

  • Vice President, Clinical Programs

    Architect of the SafeUseNow℠ intervention program. He previously was VP of Product Development at OptumHealth where he developed behavioral health and medical-behavioral integration programs. His expertise in program development includes six years as a Solutions Director at Fair Isaac Corporation where he adapted advanced analytics, data management, and decision technology to create health care solutions.

  • Vice President, Analytics

    Architect of the SafeUseNow℠ risk scoring model. Leads a team of experts that provides clients with sophisticated solutions and insights to highly quantitative problems through a synergy of advanced analytics and extensive industry experience.

    Patented algorithms and developed trade secrets; created analytical processes to rapidly and cost-effectively develop customized, sophisticated predictive models.

Advisors

  • Steve Eyl
    EVP of Colorado-based Heska Corporation (NASDAQ: HSKA), a leading diagnostic instrument and service provider to the animal health industry, focusing on commercial operations.
    Unconfirmed
    Joe Sullivan
    Active in the San Diego technology community for more than twenty years as a private investor and strategic advisor to entrepreneurial companies.
    Unconfirmed
    David Schuster
    Serial entrepreneur with over 20 years of experience in healthcare and technology startups. He possesses solid strategic management and corporate development experience in the software development, mobile application development, and web industries.
    Unconfirmed
  • Shawn Sugarman
    A 27-year executive with numerous CEO roles. Currently President of Pellisari, LLC, a start-up consumer electronic company making Italian design audio equipment. Recently CEO of Evolution Fresh, a CA-based fresh juice business acquired by Starbucks.
    Unconfirmed

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