$2K HART diagnostic tool helps identify heart patients in the ER who need a $36K cardiac procedure or can go home. 1st product launch Q4/12.
If you are a patient in the ER suffering from chest pain you'll often get a cardiac catheterization to look for blocked coronary arteries. Healthcare providers and patients are pushing back: too expensive ($36K), too much radiation (~4000 chest x-rays), bad reactions to dyes (kidney failure) and death (1% mortality rate). HART launches in Q4/12 to drug companies, a HART lab developed test in Q3/13, and FDA 510(k) application in Q2/2014.