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Pocket Literacy Coach

PLC is a mobile education & parent service. Nidaba is a mobile education platform (PaaS), the social gamification of parenting & learning.

  • Stage Full Product Ready
  • Industry Mobile
  • Location Chicago, IL, USA
  • Currency USD
  • Founded December 2010
  • Employees 4
  • Website

Company Summary

PLC – Nidaba is a mobile education platform, content provider & content aggregator for parents & students (Publishing as a Service or “PaaS”) currently targeting parents of 0-12 year olds & students between the ages of 8-12 with pushed content, social features and virtual awards. Nidaba is the evolution of the PLC service to a market-agnostic platform for aggregating, curating & pushing valuable, high-quality content via our mobile & web platform


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    Chris Drew

    Dr. Chris Drew oversees business development, day-to-day operations and product development. Chris has founded 4 startups, including ObamaLlama, Meta-threads, Pocket Literacy Coach, and Vitamin Beer. Chris earned his Ph.D. from Temple University and taught for over 10 years before leaving academia after getting his first taste of business success with the global sales of his first invention, the ObamaLlama.

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    Joshua Marsh
    Lead front-end programmer

    Joshua Marsh is a front-end developer who specializes in clean, well-written Javascript, HTML, and CSS. He graduated from Northern Illinois University in 2009, and since then has worked with a variety of companies and agencies, both large and small, in the Chicagoland area. His work runs the gamut from UI design to full-fledged desktop applications written in Javascript, with numerous pit stops in between.

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    Joby John
    Lead back-end programmer

    Joby s a back-end developer who specializes in Java and data analytics. Joby graduated with a degree in CS and works for one of the largest online marketplaces in the US.

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    Anson Wu
    Lead designer

    For Anson, design is about communication, not decoration. He believes a strong and effective design has its abiltity to significantly influence audiences’ preferences and feelings toward a brand. With years of experience in interactive design, Anson knows how to take a project from the concept in his head to final delivery. Anson Wu holds a design degree from The University of Illinois at Champaign Urbana (UIUC).


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    Andrew Magda