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Simple Demande

The world’s most powerful lead generation platform delivering pre-qualified ready-to-buy consumers to advertisers in a profitable model.

  • Stage Prototype Ready
  • Industry Internet / Web Services
  • Location Canada
  • Currency CAD
  • Employees 4
  • Website

Company Summary

Simple Demand (Part of the Planning Media Products Portfolio) is the first platform to offer real time pay-per-qualified leads for small businesses. There is over a million small businesses in Canada. Current advertising solutions for small businesses are not perfectly design to solve their full needs. Simple Demand revolutionizes the online marketing industry for small businesses by solving problems with a powerful technology.


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    Louis-Pierre Desjardins
    Director, Business Development

    I started at a young age and became quickly one of the top organizer for equine events and competitions. My success in this field led me to develop a passion for business and commerce. I acquired solid skills in sales in the automotive(ranked 4th in Canada at the age of 22). I 'm currently an administrator at (Chambre de Commerce Thérèse-de-Blainville). My network and talents in sales position me as the key player to leverage a powerful network.

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    Eric Cholette-Dufour
    Director, Strategic Development

    I started my career at Yellow Pages Group working in the online product division. I was then appointed to the performance marketing division where I had the chance to work with and meet the best people in the industry. I graduated from a Bachelor Degree in Commerce with Major in Marketing and a Minor in International Business from the John Molson School of Business (Concordia University) and I am an active member of the SEMPO.

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    Jean-François Rioux-Bergeron
    Project Manager

    I am jealous of Mark Zuckerberg, The only thing I was missing was the Idea. I am a computer genius, I create my own code, and I learn by myself. I have created many applications and worked on large scale projects for large companies. My passion: codes and algorithms. I like creating stuff from scratch that are amazing to use and have the ability to solve problems. I discover Planning Media a year ago as a sub contractor.I am now part of the team.


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    Me Roberto Savarese (Grondin Savarese), Me Serge Fournier (BCF)
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    Dominic Delmabre,CA, et Louis Dufour,CA

Previous Investors

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