Planetworx Technologies

Trapyz software platform enables brands and marketers with rich consumer insights for better understanding of real-world consumer journeys.

  • Stage Full Product Ready
  • Industry Digital Marketing
  • Location Bengaluru, Karnataka, India
  • Currency INR
  • Founded June 2016
  • Employees 7
  • Incorporation Type C-corp
  • Website trapyz.com

Company Summary

Trapyz platform enables brands & marketers with rich consumer insights for better understanding of real-world consumer journeys. We provide intent-based audience segmentation by analyzing patterns in locational data. The solution provides brands with purchase intent and buying propensity of offline consumers leading to contextual targeting, better in-store conversions and optimised ad spends thus helping to monetise their digital assets better.

Team

  • Anil Kumar NS
    Co-Founder

    Anil cofounded Planetworx after having worked at IBM, Infosys and Cisco previously with valuable stints at global non-profit Efma and a large Govt identity project UIDAI. Mechanical Engineer Graduate and Post Grad MBA from IIMB, he is passionate about IOT and connected the unconnected.

  • Girish Vishwanath C
    Co-Founder

    Girish cofounded Planetworx after having worked across MNC's like IBM, Infosys, Reliance and Maruti including a handful of tech startups. A Mechanical engineer with a post graduate diploma in business management from XLRI, Jamshedpur, he is passionate about using technology to solve real world problems and create better a better world.

  • Ranganathan Srinivasan
    CTO

    Ranganath Srinivasan is an Engineer and alumnus of MVIT Bangalore with over 18 years of experience at global companies like HP, Xerox and having started-up in the US with his own mobile based venture. Experience in Consumer data sciences and Digital adtech platforms. Ranga is excited about the cross section of data sciences and technology and how it can change the game of digital marketing.

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