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PinfoB gives consumers control over & financial benefit from the exchange of their consumer info while providing better data to advertisers.

  • Stage Full Product Ready
  • Industry Internet / Web Services
  • Location Tempe, AZ, USA
  • Currency USD
  • Founded January 2011
  • Employees 3
  • Website

Company Summary

We increase the efficiency and ROI of marketing campaigns by providing unprecedented access to and data about consumers. The resulting hyper-relevant ad targeting is possible by collecting extremely detailed behavioral and personal profiles directly from our members, the consumers, on a free web-based platform. Our members voluntarily provide this information with the understanding that we will broker their data and return the proceeds to them.


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    Nick Labadie
    Co-founder (CEO)

    Creativist ~ Husband ~ Human ~ Optimist
    Once an Assistant Zoo Keeper, Snowboard Instructor, Snack Counter Attendant, Bagel Sandwich Artist, Carpenter, Urban Planner, Outdoor Adventure Guide, Waiter, Bartender, and Grassroots Activist
    Current Founder and CEO of PinfoB

    Combined 10 years of management experience and several years of project management experience in a variety of industries.

    Forever improving what I can and enjoying what I can

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    Doug Patriquin

    has been devoted full-time to PinfoB since February 2011 in the roles of Sales and Business Development. Doug brings a wealth of marketing and management experience to PinfoB having established, staffed, and developed a successful veterinary practice (Banfield The Pet Hospital).