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Perfect Palate

The Perfect Palate is the wine industry's first product that cleanses the mouth using an oral strip to allow for the perfect glass of wine.

  • Stage Product In Development
  • Industry Food and Beverage
  • Location Chesterfield, MO, USA
  • Currency USD
  • Founded January 2012
  • Employees 4

Company Summary

Perfect Palate has created a product that allows any wine drinker the ability to enjoy a glass of wine the way the winemaker meant for it to be enjoyed. During the course of the day, food & drink disrupt PH balances, create acid and contaminate saliva in the mouth. Perfect Palate's ingredients will bring the mouth back to its optimum state so the wine is not in competition with other elements and can be tasted in its purest form.


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    JoHanna Roy

    An entrepreneur since 24, JoHanna has started multiple ventures in the wireless industry. From developing a pre-paid card website to a U.S. Patent for the transportation industry to starting her own Sprint Certified Business Dealership specializing in mobility management, JoHanna is a recognized business leader and innovator. In the wine sector, JoHanna is a co-owner of Wines That Rock specializing in marketing and operations.

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    Ron Roy

    Ron is a successful entrepreneur that has founded multiple start-ups since 1995. As business partner of rock legend David Bowie they created UltraStar, the Internet's largest VIP Fanclub and ticketing service boosting 10M members. UltraStar was sold to LiveNation in 2005. Ron then started a wine venture, Wines That Rock, on the web and has since grown the company to 2,200 retail locations in the U.S./Canada and has expanded to Europe in 2012.

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    Fred Wencel, PhD
    Food Advisor

    Fred has been involved in the food industry for 25 years working for the largest food service organizations in the world. From Compass Group to Chartwells and currently Sodexo Fred has held executive/director level positions focusing on retail strategy and engagement. Fred focuses on the psychology of motivating the consumer to make multiple and repeat purchases through POS, packaging, information and ultimately excellent communication.

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    Mark Beaman
    Winemaker / Advisor

    Starting his winemaking career at Washington State's Columbia Crest Winery and then moving to Ste. Michelle Wine Estates, Mark has always been on the leading edge of viticulture. Mark complemented his hands-on experience in winemaking with continued education at the top wine/viticulture program in the country, the University of California, Davis. In 2004, Mark joined the Mendocino Wine Co. and is the lead winemaker for Wines That Rock.