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Analytics for content creators. Harness the power of social media to track influence. See how many times your content was shared, when, where, and by who.

  • Stage Full Product Ready
  • Industry Software
  • Location St. Louis, MO, USA
  • Currency USD
  • Founded February 2013
  • Employees 4
  • Website

Company Summary

Billions of social interactions happen everyday. Social media has become the top traffic generator on the Web and indicator of quality content. PenPath believes there needs to be a consumer tool that credits and grades content and its creators based on these metrics. PenPath also believes this tool needs to be simple to use and accessible to anyone. PenPath is the SaaS solution for real influence analytics across authors, articles, and topics.


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    Gregg Keithley
    Lead Developer

    Lead Developer and Architect: Washington University in St. Louis Graduate and professional programmer with over 6 years experience in development. Gregg was brought on to design the architecture that runs PenPath. He develops in all the languages necessary to build the robust analytics application, database, and algorithms.

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    CEO & Founder

    Professional inbound marketer and publishing/tech entrepreneur. He’s founded a large publication as well as managed and consulted a Fortune 500’s brands, content, and inbound marketing strategy. With over 7 years experience in the tech/entrepreneurship/publishing industry, he leads the vision behind PenPath.

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    Frontend Development Lead

    Front-End Developer: Works to create a user friendly face to interactive web sites while maintaining design aesthetics. Aside from web design, she also works to develop visually appealing games and educational apps for children with special needs. Ericka has been working in collaboration with PenPath to take the early design concepts and bring them to life.

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