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Simple Shades

Simple Shades: printable, consumer-customizable lampshades. Easy assembly, many shapes & sizes, store ‘em flat, change ‘em for any occasion.

  • Stage Concept Only
  • Industry Consumer Products
  • Location Milwaukee, WI, USA
  • Currency USD
  • Website

Company Summary

We will transform the stagnant lampshade category, changing shades from functional afterthoughts to personalized home décor statements printed with ANY image: graphics, photos, your kids’ artwork, anything at all. Simple Shades will start with online sales of consumer-customized and pre-designed lampshades which will build the foundation of a larger specialty and mass market entity. Moms, tweens, and college dorm-dwellers will be main customers.


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    Peggy Brown

    Peggy Brown has 25 years of experience developing consumer products and bringing them from concept through manufacturing of finished goods. Most of her career has been spent in the game, toy and kids’ activity product space, with some more recent work in the development of housewares. Holding a BFA in Industrial Design, Peggy has built hundreds of products from the ground up & expanded lines, with many millions of units sold.

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    Vickie Gasiorowski

    Vickie Gasiorowski has over 20 years of experience in turning ideas into finished products; she brings a wealth of manufacturing and procurement knowledge to the team, and is an expert in all phases of physical product development and factory sourcing. Her work on hundreds of products has resulted in millions of units shipped. Vickie has an extensive experience in managing production deadlines and budget and building strong, agile supply chains.