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Peeractive merges e-commerce with game dynamics to create addictive and real-time shopping experiences.

  • Stage Full Product Ready
  • Industry Business Products
  • Location New York City, NY, USA
  • Currency USD
  • Founded November 2011
  • Employees 4
  • Website

Company Summary

Our first product is Drop Til You Shop™ – The funnest online shop on earth! Built on top of our patent-pending technology, Drop Til You Shop™ responds and reacts to shoppers instantaneously to create the world’s first truly live and interactive shopping arena. Peeractive was recently selected by DreamIt Ventures, one of the top startup accelerators in the world, to be part of their 2012 program in Philadelphia.


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    Nir Golan

    Nir Golan is Chief Operating Officer of Peeractive™. Nir has over 10 years experience in management consulting, having worked as a Senior Manager at Ernst & Young’s Advisory Practice. Nir’s background is in IT and business operations, with a focus on security and business strategy, and has spent the last five years building and managing the IT Risk Management practice on the East Coast.

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    Nick Rosenthal

    Nick Rosenthal is a co-founder and CEO of Peeractive™. He has deep industry experience in marketing and e-commerce, having worked with companies such as Coca Cola, MTV, AWAL and Thane International. He has been invited to lead digital marketing strategy sessions at events in the UK, Germany, France, Switzerland and Greece. Nick holds a Bachelor of Business degree in Marketing and a Masters of Arts & Entertainment Management degree.

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    David Stein

    David Stein is a co-founder of Peeractive™. He has been developing websites and design prototypes for over 10 years, with a particular focus on the retail and wholesale industry.David has a unique set of skills that merges design, IT, sales and operations, allowing him to design highly functional and relevant technology products. David holds a Bachelor of Commerce degree, with a major in Accounting.

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    Rob Arbittier

    Rob is the CTO Peeractive and a Grammy-award winning engineer. Rob is based out of Los Angeles, and has 25 years experience in the high-tech and entertainment industry. Rob has served as Stevie Wonders programmer for the last 20 years, and developed a system for blind musicians to play music. He is also a successful entrepreneur having owned a music production company in Hollywood.


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    Greenberg Traurig LLP
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Previous Investors

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    DreamIt Ventures