PayGP : A Multi-brand Customer Retention Program for Indian Retail Market (Loyalty, Gift Card and Discount Voucher Programs)
The company is now in the early start-up stage. Primary market research has been conducted with various merchants and using the business details published by our competitors. Our loyalty cards and gift cards act as a payment instrument. This requires PayGP Solutions to have NBFC status and a permission from RBI to launch new payment instrument. Initial communication was done with RBI to get permission to launch new payment instruments.