- We design, market and distribute lifestyle products in the fast growing multi-billion dollar Wearable Technology market at the intersection of fashion and technology. We focus on making people’s lives more carefree with the help of smart devices attached to consumer products or integrated into them.
- In recent years, people have become increasingly willing to integrate technology (apps and wearables) into their lives to increase their physical wellbeing. Athleisure has emerged as an important trend. We are on a mission to build the equivalent for mental wellbeing.
- Our first product is a versatile and beautifully designed Bluetooth accessory that creates a virtual leash between an individual and each of their belongings. It immediately reminds you when you forget any of your most important possessions - when you leave home or when you are out and about.
- Our team combines the key capabilities to succeed in Wearable Technology: a jewelry designer and fashion executive with 10 years of experience, an award-winning mobile developer and a former VP of strategy and finance experienced in implementing large-scale IT projects.
- In the long run, THE O has the potential to fundamentally change the way people do things: from internal business processes, to consumer product marketing or short-term item rentals.
- We recently successfully delivered 5,000 FCC/CE certified devices and native mobile apps for iOS and Android to the 1,000 first customers who pre-ordered THE O during our Kickstarter campaign and during pre-sales and we now have stock available in the US.
- Major department stores and selected specialty stores in the US and the UK are currently assessing the product and placing orders.