OptimlyAI, Inc

Optimly fixes what AI believes about your brand — so it recommends you with confidence, not just mentions you in passing.

  • Stage Product In Market
  • Industry Artificial Intelligence
  • Location Seattle, WA 98101, USA
  • Currency USD
  • Founded April 2025
  • Employees 2
  • Incorporation Type C-corp
  • Website optimly.ai

Company Summary

Optimly is the AI Visibility Audit and Fix Platform. As SEO becomes obsolete, brands risk being invisible or misrepresented in AI answers. Optimly diagnoses how ChatGPT, Gemini, and other models describe your brand, generates Fix Packs to correct errors, and re-audits to prove results. Over time, we’re building the reputation and visibility infrastructure of the AI-first internet.

Team

  • Apurva Luty
    CEO & Co-Founder

    Apurva is a brand-building expert with 10+ years of experience decoding consumer behavior at scale. She previously launched category-defining brands at Microsoft, Meta, and Discord. She is a current member of WTIA Founder Cohort 13 and a graduate of the Forum Ventures B2B SaaS accelerator. She is leading Optimly to define the Generative Engine Optimization (GEO) category for the AI-first search era.

  • Rick Faulise
    Co-Founder & CTO

    Rick is an infrastructure scaling expert with a proven track record in the AI sector. He has co-founded and successfully exited two AI startups, including PinkLion, which he scaled following a $2.6M Seed round. His expertise lies in building robust, high-availability technical architectures for venture-scale companies.

Advisors

  • Josh Luty
    Unconfirmed
    Anh-Kiet Ngo
    Unconfirmed

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