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OptimalSMS, LLC

OptimalSMS is a web-based management and analytics tool for drug sampling programs.

  • Stage Full Product Ready
  • Industry Software
  • Location Richmond, VA, USA
  • Currency USD
  • Founded August 2011
  • Employees 3
  • Website

Company Summary

Optimal Sample Management Solutions (OptimalSMS) is a web-based drug sample management software and analytics tool for the pharmaceutical industry. 80% of pharmaceutical companies in the US sample drugs to healthcare practitioners. The Prescription Drug Marketing Act (PDMA) requires strict supply chain procedures to deter product diversion. OptimalSMS efficiently automates this process.


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    Meghan E Rosatelli, PhD
    Director of Operations and Development

    Dr. Meghan E. Rosatelli
    Meghan has expertise in workflows, design, and user interfaces in digital spaces. She manages the development of the system, office operations, and supports sales. She also worked as a Field Inventory Specialist with Buzzeo PDMA for six years.

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    Abram J Gillespie

    Abe has over 17 years of programming experience in a variety of languages. He is the CEO of his own start-up, and works with a small group of designers and developers at Digital Pulp, LLC.

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    Leah S. Foster

    Leah has over 23 years of experience in PDMA compliance and sample management. She was the second employee and Vice President of Buzzeo PDMA (now Cegedim), an industry leader. From 2005-2006 she worked as the Director of Compliance for Wyeth Pharmaceuticals and went on to found L. Foster consulting in 2006. Working under L. Foster Consulting, Leah helped create semi-automated compliance software for another vendor before development of OptimalSMS


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    Joseph Ferens
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    William McReynolds

Previous Investors

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    Jack Steele
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    Private Investor