ONthefloor is a beauty industry start-up that aims to connect hairstylists, businesses, and the public through mobile and web platforms.
Using mobile tech OTF connects the creative and business activity that takes place in all salons, in real time. The iPhone app is a cloud based portfolio building tool for artists and businesses, allowing them to document, refernece and tag their work. For the public, the app is home for browsing pictures of their own looks, taken by their stylist, tagged with information. The OTF app gives all users access to search the OTF network of content.