NovelTea Pty Ltd
We will establish the Australian Tea Vodka market and be recognized as the leading, premium Tea Vodka brand in strategic cities worldwide.
NovelTea sources, distills and markets LongLeaf Tea Vodka - a premium distilled vodka infused with hand-picked, premium quality Sri Lankan black tea. Tea Vodka is a completely untapped market in Australia. It represents an opportunity to position a product in the fastest growing segment of the profitable alcohol market, differentiated by a distinctive attribute, quality tea. Our customers are young, urban professionals aged 20-45.