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New Antics LLC

New Antics is an advertising technology company providing video commerce solutions with our patent-pending interactive advertising software.

  • Stage Prototype Ready
  • Industry Marketing / Advertising
  • Location Los Angeles, CA, USA
  • Currency USD
  • Founded August 2011
  • Employees 7
  • Website newantics.com

Company Summary

New Antics provides video commerce solutions for advertisers, publishers and video distributors. We have developed patent-pending interactive video advertising software that allows product sales and enhanced viewer engagement over online and mobile video without interrupting the viewing experience. Our customers include leading brand and product advertisers, website publishers, content creators and video distributors.

Team

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    Bruce K Long
    CEO

    Hollywood strategist and veteran post production executive and founder and CEO of New Antics. Most recently, he was CEO of Next Element, a non-linear digital post production company that was purchased by Deluxe Digital Media. Long oversaw the global deployment of new technology and software for Deluxe. Previously he was CEO of Iconix Cameras, a leader in the miniature and stereo production camera business" Prior to that Long was Executive Vic

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    Daryll Strauss
    CTO

    Daryll Strauss is a technology visionary who has been changing the film and entertainment industry for more than 20 years. After getting his BS in Applied Mathematics, MS in Computer Science, and doing a short stint working on reconnaissance satellites for the Air Force Space Division, he started his career in the film and entertainment industry. He began by transitioning Pacific Title and Art Studio in to digital production by developing their f

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    CJ Bruce
    EVP, Sales

    Entrepreneur and digital and social media expert. Mr. Bruce is currently the EVP of Sales and Marketing of New Antics. He started his career by creating a web series in college and then moving into the visual effects industry working on major motion pictures. While working on a social networking project, he created a workspace collaboration site for filmmakers. He then went on to serve as the CEO of Digital Army, a new digital media and socia

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    Tom Bracken
    EVP, Strategy and Business Development

    Mr. Bracken is an advertising and technology marketing veteran and was part of the founding team at DIRECTV. He also serves on the advisory board of ASTV, a start-up internet TV company. Previously he was the Global Project Director for Technicolor and responsible for launching and operating a global 3D film distribution business. In that capacity, he built a multi-million dollar business within 6 months and deployed and managed a global distri

Advisors

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    Don Karl - Perkins Coie LLP
    Lawyer
    Unconfirmed
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    Jack Benadon - Benadon, Shapiro & Villalobos
    Accountant
    Unconfirmed

Previous Investors

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    Rick Cavenaugh - Stoneleigh Companies
    Unconfirmed
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    Jack Benadon - Benadon, Shapiro & Villalobos
    Unconfirmed