NeuroSpire
NeuroSpire makes it easy to measure and understand brain-activity. Our software allows companies to test media with brain-scans.
- Stage Full Product Ready
- Industry Biotechnology
- Location Durham, NC, USA
- Currency USD
- Founded October 2011
- Employees 3
- Website neurospire.com
Company Summary
In recent years, thousands of companies have spent hundreds of millions on neuromarketing research - market research based on brain-imaging. But studies cost $75,000 and take 8 weeks or more to conduct. NeuroSpire's software makes neuromarketing easy, reducing costs and timing by over 90%, to $5,000 and 5 days. We sell to all companies that conduct consumer research - agencies, research firms, and large brands/entertainment groups.
Team
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Jake StauchFounder / CEOformer researcher at Duke Center for Cognitive Neuroscience focusing on neuromarketing and neuroeconomics, and founder of InCube live-in startup accelerator at Duke.
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