Nama is the 1st beauty/personal care company dedicated to the booming yoga market of 20+ million consumers. The Lululemon of personal care.
Nama develops and markets premium beauty/personal care products to meet the needs and aspirations of the 20+ million consumers who make yoga a part of their lives. Yoga grew +28% in 2010 and these consumers buy more than $1.4B in hair & skin care products. Nama is the 1st to target this market and has been quickly embraced by leading yoga centers in the US. Nama is now expanding into mainstream channels (grocery, drug) after a successful pilot.