It's not in the game, it's in the play.
Digital health business for people in relationships
Service: A platform for intimate communication and shopping, an APP which delivers all the monetised content
Content: Intimate relationship building blocks monetised via APP: books (2017&2018), podcast (2016&2017), videos and web courses (2017).
Community: Glowing multichannel community of people who want more and better.
Researched fact: Relationships lack play. We have solution.