The jewelry products we offer are based around the molecular structures of neurotransmitters, specifically that of serotonin, dopamine, norepinephrine and gaba. These chemicals are known to cause the feelings of happiness, pleasure, motivation and calm, respectively. The world renowned psychiatrist that was the motivation of the line is signing on to officially endorse the products and the feelings they are visual reminders of. The jeweler creating the jewelry is a 3rd generation jeweler that does amazing work and is highly recommended throughout the area. The graphic designer for promotions, site graphics and anything else other than actual design of the products, is a senior designer with over 20 years of experience. There will be more products, not only in design, but additional molecules that we intend to add to the list, as this concept is just getting going.
The official launch date is July 13, 2015 and so far, as of the end of October 2015, the company Facebook has over 12,000 likes and the website has had over 24,000 people visit the site over 48,000 times. The company is fully up and operational, already making sales, but needs more funding to get to the next level of dissemination and growing further. The name is trademarked and registration filed, with copyrights of the products already filed as well.