First of all Mobile is a product created based on a thorough analysis of the global market, trends in the mobile technologies, many years developer’s experience, the results of the pilot releases, since the year 2008.

Against the backdrop of the growing volume of data and mobile traffic MobiTile is a flexible and scalable cloud platform designed to extend the capabilities of mobile devices and their operating systems due to processing big online data on cloud computers before transferring them to the end user device instead to do it on devices with limited performance and battery lifetime.

For end user MobiTile is an extension of mobile device’s operating system to the cloud that can be easily scaled, depending on the current needs without upgrading device’s hardware. This solution is also increases the computing capabilities of their mobile devices, a battery lifetime and decreases a mobile traffic.

Corporate customers can further utilize the platform infrastructure to increase the productivity of the information processing using existing and their own solutions. There are capabilities for brand promotion, monitoring mentions of brands on the news resources, social networks, blogs. This is the user management. This is management and resource allocation of cloud file storages. This is advertising and promotion of goods and services to small and medium-sized businesses.

The platform is implemented on the Amazon Elastic Compute Cloud (EC2) basis. The current MobiTile mobile app for iOS and Android was released in order to demonstrate the capabilities of the service.

The current stage: B2C model with SaaS paradigm, based on own cloud platform with embedded cloud file storage and messenger, released own mobile application for iOS & Android, connected popular internet social networks, blogs, remote file storages. The goal: to rise a user base. Monetization: advertising.

In development: B2C model with SaaS that includes additional connected internet resources, predefined In-App content, filters, streams, implemented the own Diary and Blogs. The goal: to expand user categories. Monetization: advertising, premium services.

Development in the nearest future: B2C + B2B model with Saas/IaaS paradigms that means additional opening API for:
- 3-rd party developers to create various apps for concrete target groups and specific tasks on the basis of "ready to use", flexible, scalable on-demand infrastructure and connected internet resources,
- 3-rd party business customers to sale their services and goods to MobiTile's users with a ready solutions.