MIXIMALISTE.COM
First 3D luxury fashion e-commerce destination for millennials using exclusively CGI 3D simulated content to enhance the entertainment value of shopping online
- Stage Full Product Ready
- Industry Retailing / Distribution
- Location Paris, France
- Currency EUR
- Founded February 2013
- Employees 5
- Incorporation Type LLC
- Website miximaliste.com
Company Summary
With its combined pre-order and marketplace business model and its exclusive use of 3D simulated content, MIXIMALISTE aims to establish 3D CGI content as a new standard in luxury fashion e-commerce to engage millennials through new content formats, interactivity and content immersion with augmented, mixed, virtual and holographic reality apps.
Team
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Founder & CEOHenri Mura graduated from Ecole Normale Superieure (ENS Ulm) and Ecole Nationale d'Administration (ENA). Henri has 20 years international experience in start-up management in Europe, the US and China. Henri also brings his experience in online marketing and fashion e-commerce as well as an international network of luxury brands and independent fashion designers.
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Co-founder and CIOPhilip brings 25 years experience in Fashion & Technology convergence and research, working with major luxury brands & technology developers. He was the founding director of the Fashion Digital Studio at London College of Fashion and is a visiting tutor at the Royal College of Art.
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Co-founder and Creative Director
After studying product at Strate College in Paris, Raphaëlle graduated in fashion design from Istituto Marangoni London and Paris. Since her graduation she has been working on curating designer partners and developing the 3D content assets library for MIXIMALISTE
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3D Prototyping & Content production DirectorThomas has a PhD in Fashion and Virtual environment that combines experience in fashion design & 3D technologies. Before joining MIXIMALISTE, Thomas was Senior Lecturer and Subject Leader for innovative media practice at the London College of fashion. Thomas has also worked as a technical supervisor at the Video Game Development MA at the National Film and Television School.
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Technology Development DirectorA Computer Scientist and IT professional with 10 years experience in front and back-end development, database & system design, Mouhannad was a Research Fellow at the London College of fashion before joining MIXIMALISTE.COM
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