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Million Dollar Moto

A sports entertainment digital media company disrupting the 3rd largest sport in the world; high performance motorcycle racing.

  • Stage Concept Only
  • Industry Sports
  • Location Scotts Valley, CA, USA
  • Currency USD
  • Website

Company Summary

MIllion Dollar Moto (MDM) will change the way the world engages with motorcycle racing. Unlimited class racing, very large purses and stand alone events will guarantee exciting, white knuckle action. As well, each race will be supported by an 8 week reality TV series and app driven technology allowing fans to participate at a level never before available to them. 300 million fans watch motorcycle racing each week.They're ready for something new!


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    Bruce Yoxsimer

    In 1995, Bruce Yoxsimer founded Internet Travel Network and revolutionized the travel industry by building the first web-based connection to an airline reservation system. This pioneering effort gave consumers the ability to book their own travel, and the industry was changed forever. The company had a very successful IPO in 1999 and was acquired by Sabre/ AMR in 2000 for a record all cash transaction of seven hundred eighty million dollars.

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    Jim Viola

    Jim Viola has two decades of experience in the powersports industry as a successful special-event and marketing professional. Jim successfully built Ducati North America’s marketing & event department and orchestrated the brand’s largest North American consumer event. His experience includes producing retailer meetings, mobile tours, consumer focused race-team programs, and unique press launches for brands like BMW, Ducati and Porsche.

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    David Lewis
    Industry Relations

    A former trial lawyer, David has several decades of experience as a racer representative and career manager. David has extensive knowledge and experience in Indy Car, Formula One, NASCAR, AMA, MotoGP and World Super bike. David has strong ties to all aspects of racing; from track owners to the racers themselves.