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milabent

The milabent Crossmedia Manager is a web software that allows to centrally create analyze and live optimize cross-media campaigns.

  • Stage $500K in TTM Revenue
  • Industry Mobile
  • Location Germany
  • Currency EUR
  • Founded October 2010
  • Employees 11
  • Website milabent.com

Company Summary

milabent offers a software-as-a-service solution for the management of crossmedia campaigns. Entry points for created mobile campaigns are QR-Codes, Barcodes, Geolocation, Mobile-Ads & image recognition. The Crossmedia Manager allows to create, live analyze, change and optimize multiple campaigns on the fly, to increase customer engagement and interaction conversion. Clients are publishing houses, local businesses, brands and creative agencies.

Team

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    Judith Dr. Gentz
    CEO

    Background: Strategic Marketing at a publisher, doctorate in media management at the University of Flensburg / Hamburg Media School
    Professional Experience (before starting milabent): 5 years

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    Kai Matzdorf
    COO

    Background: affiliate marketing, project management eProfessional, an independent developer / consultant
    Professional Experience (before milabent): 4 years

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    Steffen Bobek
    CTO

    Background: Project Management and Software Development at Alcatel and Gecko Ltd.
    Prosessional Experience (before starting milabent) 7.5 years

Advisors

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    Daniel Atzbach
    Lawyer
    Unconfirmed
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    Christina Pehlke
    Accountant
    Unconfirmed

Previous Investors

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    Sascha Weise (Director Display & Affiliation, eprofessional)
    Unconfirmed
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    Dr. Ingo Schwarz (Former Shareholder @ handy.de and Member of Executive Board @ Bertelsmann)
    Unconfirmed
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    ProIdeen Fonds Hamburg, Toralf Feuchtenhofer
    Unconfirmed