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We define one's style and give professional & personalized recommendations on what to wear for all occasions with direct links to stores

  • Stage Full Product Ready
  • Industry Internet / Web Services
  • Location New York City, NY, USA
  • Currency USD
  • Founded March 2012
  • Employees 10
  • Website

Company Summary

Unique concept: personalized stylist services, professional stylists, no logistics or warehouses. We compose looks for every occasion based on user preferences. Clients: wide audience (men and women), all who want to look stylish and fashionable in every situation. Global company with access to the US, European, Asian and Latin American markets. We make style accessible to everyone and gather the largest collection of stylish looks.


  • Default avatar
    Alexey Bochkarev

    Launched 4 successful businesses, most known are (Zappos business model, one of top 5 online fashion stores in Russia), (eHarmony model, number 1 matchmaking service in Russia). Worked for Morgan Stanley, ABN AMRO, Clifford Chance. Wharton MBA, Moscow State University JD.

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    Nadia Bochkarev
    Managing Director

    Launched 3 successful businesses, most known are and Worked and studied in the US, Europe and Russia. Zicklin School of Business BBA.