LeisurePak

The Crafty Carton™ is a new container product in the fast-growing craft beer market. We enable draft beer to be sold "To Go" from retailers

  • Stage Full Product Ready
  • Industry Business Products
  • Location Bergenfield, NJ, USA
  • Currency USD
  • Founded March 2012
  • Employees 6
  • Website LeisurePak.com

Company Summary

Crafty Carton enables draft beer to be sold for off premise consumption by retailers including bars and restaurants. We believe we have positioned ourselves to successfully control a share of the growing Craft Beer market with our one-time-use draft beer container. We are confident we have the right product, domestic production capabilities, a compelling proof of concept, and a motivated team with a deep domain expertise.

Team

  • Spencer Brody
    COO

    Spencer is currently president of Globe Die Cutting Products, a 100,000 square foot mounting, folding and die-cutting facility in New Jersey. Spencer is involved in sales, operations, quality assurance and strategic planning, with deep knowledge in the paperboard manufacturing process. With a BS in construction engineering Spencer will be able to move both production and assembly to New Jersey, reducing costs and improving quality and lead time

  • Luke Dolby
    CEO

    Luke founded LeisurePak and has created other businesses, including 4 retail stores in England and an online dairy supply company in the US. Luke’s background includes founder and chairman of UK charity Build A School, raised over $1m to developing countries. Luke is the son of the crafty carton creator and has watched the UK side of the business grow over the last 30 years before moving to the US to introduce the product here.

  • Alexander Bartosch
    CMO

    Alex left a career at Procter & Gamble to Found Klobe Inc. to create and market technologies which transform local businesses into virtual marketplaces (klobe.com), and later creating a consumer trial and loyalty program aimed at the hospitality industry (“Exploration Dining” and “Bar Spyder”). In 2012 Klobe Inc. became a licensed distributor / integrator for PEGAS counter pressure growler filling systems. Alex will lead our marketing strategy.

  • Daniel Marren
    CFO

    Financial executive with extensive operational and strategic experience. Involved with numerous start-ups and high growth companies as both a Consultant and Principal.

    After a series of successful start-ups in the insurance and reinsurance industry, currently work with technology and other start-ups in both strategic and operational roles and as an investor.

  • TONY FORDER
    Community Director

    Tony is an experienced journalist and co-founder of Ale Street News. As editor Tony is recognized as a leading industry figure and voice of the craft brewing industry. Tony travels across North America regularly working with all major breweries, including Sam Adams, Dog Fish, Heineken USA, Sierra Nevada and others. He regularly networks with the Brewers Association and is regularly quoted in the media.

  • JACK BABIN
    NY- NJ Community Manager

    Jack is co-founder of Ale Street News, the largest circulation beer newspaper in the US, in operation since 1992. Jack has a BBA in marketing and 25 years C-Level business experience in IT infrastructure, web based point of sale computerization of restaurants, chains, hotels, resorts and casinos in the East Coast of the US and elsewhere. Jack has extensive access to large and small breweries, brewpubs, distributors and key industry figures.

Advisors

  • Andy Corea -St. Onge Steward Johnston & Reen
    Lawyer
    Unconfirmed
    OneBounce Capital
    Accountant
    Unconfirmed

Previous Investors

  • Friends and Family
    Unconfirmed

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