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Lead Warmer

Lead Warmer small businesses to generate, educate, and activate sales leads to increase their sales.

  • Stage Prototype Ready
  • Industry Internet / Web Services
  • Location St. Louis, MO, USA
  • Currency USD
  • Founded January 2013
  • Employees 1
  • Website

Company Summary

Statistics show that 48% of all leads are only contacted once, but 81% of sales are made after the 5th contact. Lead Warmer helps insurance agents to bridge that gap by automating and personalizing their agency's follow up process. By sending personalized emails, we are able to strengthen the lead's relationship with the agency. We collect data on lead's interests and behavior, and when we believe the lead is ready to buy, we notify the agent.


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    Ron Story Jr

    Ron's primary area of expertise is in the insurance industry. He has worked as an Agent and District Manager for 3 of the top insurance companies in the world.
    Ron has also participated in the creation, development, and leadership of over 10 companies in various industries: Real Estate Property Management, OTR Trucking, Income Tax Preparation, Insurance Sales, Concert and Nightclub Promotions, Debt Collections, and Internet Startups.

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    Fred Canady
    Strategic Business Advisor

    As the former CFO of the Pepsi/Lipton Tea Partnership and most recently the Vice President of Supplier Diversity for Pepsico, Mr. Canady provides the corporate leadership, experience, and relationships needed to help LeadWarmer grow from tiny startup to industry leader.

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    Micheal Orlando
    Technology Strategist

    Michael has a Masters Degree in Engineering Management. His experience in leading technology based projects will help to guide the technology and infrastructure decisions of Lead Warmer. His role will be key in helping to develop Lead Warmers software development team in the early stages.

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    Arnoldo Muller
    Data Aggregation Strategist

    Arnoldo has a PhD in Artificial Intelligence and Similarity Search and more than 10 years of software development experience in data mining, pattern recognition, and scientific computing. He provides advice on how Lead Warmer can use data to make marketing decisions for our clients.


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    Polsinelli Shughart