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Logo is the online place to fix or service your car in a simple and guaranteed way, without overpaying.

  • Stage $500K in TTM Revenue
  • Industry IT Services
  • Location Bogotá - Bogota, Colombia
  • Currency USD
  • Founded January 2012
  • Employees 6
  • Website

Company Summary is a website and mobile app where car owners contact 24/7 online mechanics to ask for car service or repair. Based on these needs (1) Quickly and securely connects car owners with repair shops from our network (Largest in Colombia +150 shops) (2) Guarantees 100% satisfaction at a lower price (avg. -40%). (3) Tracks car services and repairs in order to customize alerts for future needs.


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    Felipe Pacheco

    Co-Founder & CEO at LASPARTES.COM, Entrepreneur, Ind. Engineer & MBA from Universidad de los Andes. Felipe is passionate of cars and finance. He has worked for more than 7 years for the car industry and his parents have done the same for more than 20. The family business has included car repair shops in Bogotá and several positions in the board of directors of companies that manufacture autoparts in Colombia.

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    Camilo Jiménez

    Co-Founder & CTO at LASPARTES.COM, academic, entrepreneur, Computer Eng. & M. Sc. in Computer Eng. from Universidad de los Andes. Camilo considers himself as an academic who loves entrepreneurship. He has taught Programming and Software Engineering in several university undergraduate and postgraduate programs for more than 7 years. He has also co-founded 3 early-stage start-ups, some of which are currently accelerated or seeking funding.

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    Felipe Pacheco


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    Santiago León - IP Latina
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    Javier Serrano

Previous Investors

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    Pedro Sánchez - Co-Founder of BIOMAX (usd200 million company)