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lallitara is an apparel and accessories brand that revolutionizes fashion every step of the way.

  • Stage Full Product Ready
  • Industry Fashion
  • Location Quincy, MA, USA
  • Currency USD
  • Website

Company Summary

lallitara is a socially and environmentally responsible apparel and accessories brand dedicated to fueling social change through fashion. From sourcing to manufacturing to selling and finally reinvesting our profits, we aim to do good in every step of the process ensuring that you look great and feel great.


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    Bijal Shah
    Founder and CEO

    Bijal Shah (MBA 13) manages marketing and sales for lallitara. She has extensive experience working on marketing and sales strategies for everything from NGOs, to startups, to Fortune 500 clients. She is versed in analytics tools like SAS and Access and loves to dissect customer data. In addition, she has spent significant time in Ahmedabad, India working with underserved communities.

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    Joanna Zhou

    Joanna Zhou (MBA 13) manages the brand and creative direction of lallitara. Joanna brings a solid track record for building and promoting brands. She also brings hypersensitive attention to detail, and extensive experience in design and web development to the lallitara team.

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    Elizabeth Buckley

    Elizabeth Buckley (MA, MBA 09) handles the operations behind lallitara. Elizabeth has worked both locally and international offering expertise and guidance in strategy, operations, logistics, planning and evaluation techniques. She has an amazing knack of making things more efficient.

Previous Investors

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