We are making craft supply shopping simpled! Our curated crafting kits are based on skill level & project interest and eliminate the hassle of finding items to get started. US Craft Market is $43B annually; knitting crochet hobby space hits $2.8B. Over 11 million knitters in US, 1/3 of all women 25 - 35 knit or crochet. Average time spent is 10 hours/week, with average yearly spend on supplies $800.