The team acquired two web properties in 2009 to create Kadoo, Inc., a consumer cloud for private, social sharing of files (videos, documents and photos). The company used viral tactics and marketing expenditures of less than $1,000 to grow a user base of 800,000 at time of acquisition to over 2.3 million subscribers. The advertising supported platform allows users to take, upload, edit and share videos securely across many platforms.