Beth is the driving force behind this company. She lost not only her job, but her mother in the same year (2010). Her mother gave her the courage and initial financing to start this journey.

John is married to Beth and without his initial idea to cover the crate trays we would not be here. His tireless devotion to both his wife and this company have him personally sewing and sewing and sewing everyday.

Karen and Beth are best friends. When Karen lost her job and had to go on disability, Beth approached her to see if she would be willing to start out with a few products at craft shows. She cannot sew so to the computer and phones she went. Daily updates and calls are her forte..