IrisPR

IrisPR is the first PR performance software that helps brands understand and prove the value of their PR.

  • Stage Full Product Ready
  • Industry Software
  • Location Phoenix, AZ, US
  • Currency USD
  • Employees 5
  • Incorporation Type C-corp
  • Website irispr.com

Company Summary

$15B a year is invested in public relations services, yet few brands understand what they get in return for this investment. Many don't even know what their PR team does day to day. IrisPR is the first software designed for the PR industry. The platform helps brands get the most out of their PR investment, up to 50% better PR outcomes. It streamlines workflow, measures performance, and helps prove PR value in a way never before possible.

Team

  • CEO

    Aly Saxe is a PR industry veteran who started Ubiquity PR in 2007, a BtoB tech focused public relations agency. Iris was born out of Ubiquity when Aly had enough of trying to use spreadsheets, emails, and other archaic systems to manage workflow and derive actionable data. Opportunities were missed and money was lost. Iris was created to cure this pain for Ubiquity and now helps PR teams all over the world.

  • Anila Arthanari
    CTO

    Anila is an entrepreneur and results-driven software development leader with nearly 20 years experience at both early stage and enterprise organizations. Before joining IrisPR, Anila was the Director of Software Development at Infusionsoft, one of the fastest growing sales and marketing software companies. During her tenure, Infusionsoft grew from $36 million to $100 million in revenue with over 700 employees.

Advisors

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