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Upswing provides Integrated Student Services software to colleges. The aim is to increase graduation rates among online and non-traditional students.

  • Stage $1M in TTM Revenue
  • Industry Education
  • Location Austin, TX, US
  • Currency USD
  • Founded March 2013
  • Employees 20
  • Incorporation Type C-corp
  • Website upswing.io

Company Summary

Today, colleges lose $7 million/year due to student attrition. Most of this attrition is from online and non-traditional students, who lack access to critical campus staff members (tutors, advisors, professor office hours). Upswing partners with these colleges to keep non-traditional students on track and alert admins when they are struggling. To date, we've increased persistence rates by 10% on average, saving schools up to $700,000 per year.


  • Default avatar
    Alex Pritchett
    Chief Operating Officer

    Alex is an avid product manager, designer, and a focused entrepreneur. Alex has a business degree in entrepreneurship from UNC where he founded Los Caballeros, an after-school tutoring and mentoring organization for Latino youth. Alex also co-founded what is now one of the largest microfinance organizations in the country, before working at Railinc, a software development company where he designed, developed, and managed new products.

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    Chief Executive Officer

    Melvin's education involvement began at UGA where he ran a tutoring organization for at-risk youth. He then founded the education advocacy group Corner Talk before attending Duke, where he obtained his JD and MBA. While there Melvin was a professor at NCCU, where he helped increase student retention. Melvin also worked at Best Practices LLC, where he was quickly promoted as the youngest Executive, and managed his channel's revenue growth by 80%.

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    Chief Technology Officer

    Despite his young age, Chris has had more than two decades of experience on development and backend support. As a teen, he was challenged to a hackathon by his CEO and won. He has completely rewritten backend development for several Fortune 500 companies, including Travelers Insurance.


  • 05308d32 8438 4cdf bcf7 20556c8b9891
    Advisor (Former CFO, NC Community College System)

Previous Investors

  • Default avatar
    Ashish Arora, Professor of Strategy at Duke University Fuqua School of Business