Influence
Influence is an easy-to-use platform, with a new kind of targeting, for political campaigns to advertise online.
- Stage $500K in TTM Revenue
- Industry Marketing / Advertising
- Location San Francisco, CA, USA
- Currency USD
- Founded January 2010
- Employees 5
- Website influencedsp.com
Company Summary
Influence is divided into two parts: 1) a demand-side platform (DSP) specifically designed to meet the needs of the political market and 2) an ad distribution platform that has been profitable for over 2 years.
Political campaigns have unique concerns that are not served by the market today. Influence's targeting, reach, and simplicity make it suitable for campaigns, consultants, state parties -- in short, every part of the political food chain
Team
-
Tom HallaranPresident & CTO
● Co-founder of IB5k, a new media development company
● Software architect with a penchant for solving Gov 2.0 engineering challenges
● VP of Engineering at Nabbr
● Bio-informatician at Washington University in St. Louis -
Dan BeckmannCMO
● Co-founder of IB5k, a new media development company
● Director of User Generated Video, Obama for America
● Creative Executive, Current TV
● Reporter/Producer, ABC News -
Tori TaylorCOO
● Director Client Relations, IB5k Network
● Show Host, Comcast
● Business Affairs/Production, Current TV
● Producer/Reporter KQED, San Francisco -
Megan MaloneDirector of Publisher Development
● Published Development, IB5k Network
● Union Recruitment/Representation, Omaha, NE -
Adam VineCEO
● Director of Production, IB5k
● Online Video Director, Dixon Davis Media Group
● Online Video Director, Deeds for Virginia
● State Video Director, Nevada, Obama for America
● Video producer for Webstrong, Energy Action Coalition, and Crackle.com
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