The company will be structured as a Limited Liability Company and will be managed solely by the founder, Pricille Tchuitio.

The company is going to be launched with a Drop shipping model.

The funds will be invested principally into Advertising:
- Emotional Appeal, Endorsement, Email marketing and SEO.
- The Emotional Appeal
- Endorsements
- Email marketing
- Social Media Presence and advertisement
- Google ad campaigns