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Mmas 20gold


We provide a platform that enables mobile operators to target consumers with real-time offers based on preference, profile & proximity

  • Stage Concept Only
  • Industry Marketing / Advertising
  • Location Blackrock, Co. Dublin, Ireland
  • Currency USD
  • Website

Company Summary

The solution enables mobile operators to run churn management campaigns whereby customers with a high propensity to churn are sent offers when they are close to a mobile retail store. The platform is commercially deployed across O2 Ireland’s 70 stores nationwide. The platform is also at the heart of O2 Media, where O2 are selling mobile marketing campaigns to premium brands and retailers such as Heineken, Guinness, Dunnes Stores & Littlewoods.


  • Richard trained as a chartered accountant with Deloitte, where he specialised in Corporate Finance. He has held senior roles with Vodafone Ireland (Commercial Controller) and 20:20 Mobile Ireland (Head of Finance and Commercial Director). Richard heads up the Finance & Commercial Operations

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    Brendan Conway
    Commercial Director

    CoFounder of iMobMedia, has 30 years experience in the Automotive, Navigation, GPS Fleet management and Mobile Telco Industries. He founded RM Distribution in 1988, a leading supplier to the Irish Automotive Aftermarket, and was Managing Director of the company until divesting in 2008. Brendan heads up the Sales & Marketing team

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    Philip Comerford

    Cofounder of iMobMedia, he brings 20 years experience from the Telecoms industry. Philip was Head of Innovation at Telefónica O2. Previously he held senior management positions with O2 Ireland (2000-08) and with Ericsson (1992-2000). Philip leads the iMobMedia Products and Technology & Business Partnering efforts.