The visionary behind the emed project. As a general practitioner and internist practicing for more than 20 years and owner of a medical practice he is confronted daily by the administrative and specific challenges of the healthcare system. Passionate about the structuring of the medical diagnostics process, he started working during his free time on the improvement of the quality and efficiency of the daily work of physicians.

After 18 years’ international experience at Hewlett Packard, where he acted as Information System manager and CIO of one of five HP’s business lines, Mr. Latinov provided IT consulting services to big customers. He has a strong general management background and is fluent in 5 languages, with a technical background (MSc. in Physics from Geneva University), completed by International Executive Programs at INSEAD.

Besides COO functions he has special responsibility for the product development. He has more than 20 years experience in IT-related roles at Hewlett Packard (software development, business process engineering, control and automation) and acted for 5 years as a consultant. He provides the link between the business and IT constraints. He holds an MSc. degree in Computer Science from Ecole Polytechnique Paris, completed by an MBA from INSEAD.

Also co-founder for e-med Spitex products distribution. He has more than 25 years’ experience at Xerox where he implemented channel distribution in Switzerland; he has a strong background in market development and managing sales forces. Graduated in economics (Management section) from University of Grenoble (France) completed by a degree in marketing and sales from Xerox Sales School in London.

Also co-founder of spitex distribution, he has more than 20 years international experience in pharmaceutical business and marketing in Europe and Latin America. He held General and Regional Manager positions and developed new markets for companies such as Roche, Mepha, CSL Behring and Merck. He has a strong international marketing and business development background and is fluent in 5 languages, with an initial education from HSG St. Gallen.

He has over 20 years of experience in international Finance, Accounting and Auditing. This includes managing the flow of information and preparing the quarterly and annual reports in automated financial management environments meeting the corporate governance requirements. Previous experience with SunGard, RJ Reynolds, KPMG and Arthur Andersen. Georges Haddad is an MBA graduate and a licensed CPA in the US and Switzerland.