Before founding IANAV, Peter Heron, CEO, spent his career as a creative leader and art director at top advertising agencies in Dublin, New York and Sydney. During his time with BBDO, BBH, Chemistry Strategic Communication, DIGOBRANDS, JWT, M&C Saatchi, McCann-Erickson, MCGARRY BOWEN, Mr. Heron worked with these brands, among others: Amstel, Burger King, Cornetto, HSBC, King of Shaves, Kleenex, KY Lubricant, Lottery, MasterCard, MTV, NBC, O2, Peug

Walker brings over 20 years of design experience to the I AM NOT A VIRGIN brand. Currently his leadership position is at Cole Hann, Walker was the Vice President of Design at Coach where his responsibilities included the conceptualization, design and development for all categories of men’s and women’s including wearable, bags and accessories. Walker also held SNR. positions at Polo Ralph Lauren (RRL line), Jack Spade, DKNY & Club Monaco.

Walt Connelly, joined IANAV from Ogilvy & Mather, where he was the firm’s Executive Creative Director. Previously, Mr. Connelly worked in the same capacity for JWT and the McCann World Group in San Francisco. Over his career, he has worked with world-class brands like Bing, Bloomberg, The Diamond Trading Company, Ford, Gap 1969, HSBC, Huggies, IBM, Intel, Kimberly-Clark, Kleenex and Microsoft. His work has received awards from The Andy's, Art Dir

Tiran Kiremidjian joined IANAV as the Company’s Financial Advisor after spearheading four successful early-stage financings totaling $6.5 million. Previously, Mr. Kiremidjian was the COO of Condo.com. Before that, he co-founded and raised two rounds of capital for Dubai’s Signal One Media, an investment vehicle for Arabic language. Mr. Kiremidjian also played a key role in planning and launching Formosa TV, Taiwan's number one broadcasting compan

Susan Lawrence, one of the top denim specialists in the world, is IANAV’s Denim Fabric and Wash Consultant. Ms. Lawrence has 30 years of experience in fabric and wash, having managed everything from initial concept and development to finished in-store production. She has developed denim products for Double RL, The Gap, Lizwear at Liz Claiborne, Polo, Polo Jeans, Polo Ralph Lauren and Structure. She has also worked for denim suppliers Cone Mills a