Hustle Trucks fills a hole in the real estate market. When I learned that traditional real estate options didn't always work for microentrepreneurs, I spoke to local business owners to see what would work for them. Their answer: An on-demand mobile storefront that can be rented by the day, week, or month.
I developed a rental model, built an MVP, and launched. Two years later we have grown our fleet and serve a large repeat customer base in LA.