Hooray Puree, Inc

We created the 1st shelf-stable low-acid aseptic vegetable puree, making healthy eating convenient for families & food service, eliminating labor & waste.

  • Stage Full Product Ready
  • Industry Food and Beverage
  • Location Park Ridge, IL, USA
  • Currency USD
  • Founded February 2011
  • Employees 3
  • Website hooraypuree.com

Company Summary

Hooray Puree, Inc. was started by Krista Ward whose inspiration came from her own battle w/ cancer & the realization that Americans need more convenient healthy food products in order to combat heart disease, cancer & obesity. HP produces & markets organic & conventionally grown shelf stable (non-refrigerated) purees currently for retail, schools, healthcare, military & other food manufacturers.

Team

  • Krista Ward, JD/MBA, started her career in finance, but when diagnosed w/ a rare cancer, started nourishing her body w/ good food & eventually started her new business. She is responsible for mkting, product devel., pkging., sales & distrib. She is a native of WI, loves yoga, triathlons & has 3 children. Her charitable endeavors include Healthy Schools Campaign, Big Brothers Big Sisters, Our Children’s Homestead & American Cancer Society.

  • MBA Finance, Emory University; BS in Accounting. Nageen handles all accounting, inventory management, forecasting, commodity purchasing and managing seasonality for Hooray. Accounting, financial, & business development professional w/ 25+ yrs experience in multiple industries, including strong audit & tax background, starting w/ Arthur Andersen & Price Waterhouse, as well as smaller startups & companies that have global presence and operations.

Advisors

  • Perkins Coie
    Lawyer
    Unconfirmed
    Porte Brown
    Accountant
    Unconfirmed

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