A 25 year veteran of the outdoor product industry, Nancies has experience with designing, branding, marketing, selling and launching new products. She has held the position of Sales Director at Aquamira and Ultimate Survival Technologies. Her wide range of experiences are complimented by excellent problem solving, team building and leadership skills. She two previous patents to her name.

Travis will oversee operations, testing and employee management. Travis is a former biochemist and project management specialist. He excels at employee motivation, human resources, statistical analysis and web analytics. Travis speaks fluent Spanish, and conversant Portuguese, valuable for GRAYL’s Latin American expansion.

Gary has over 20 years of experience in international sales, branding, and marketing in the action sports and outdoor product sectors. He has been involved in several successful start-ups, most recently Bern™ Unlimited as a founding member and International Sales Manager. His strong command of the German language and thorough understanding of cross-cultural business will prove invaluable for GRAYL’s global expansion.

Design Chief Michael possesses 10 years of experience as an industrial designer in the consumer goods industry. Over the past six years Michael has overseen the design of dozens of innovative products for Boon™, Inc. He has a solid command of the entire design process from ideation to CAD engineering and project/production management. Michael is a licensed professional engineer (Michigan Tech) and holds a BFA in Industrial Design (Kendall College

Marketing and Social Media Director Keri is an experienced brand, marketing and social media professional with over 15 years in the outdoor industry. Keri has overseen dozens of new product launches and has successfully garnered media coverage in magazines and online. She has experience working with government and military contracts. Keri has a passion for grassroots marketing, social engagement and the fast-paced start-up environment.