Goodspotting’s vision is to bring more “good” to the world and inspire more kind acts. The mantra is simple, “Spot good, share!”
Media is propagating negative images, and it is having a systemically negative impact on society. Goodspotting seeks to become the global social media platform for social reform through sharing of images and videos on the company’s web-based and mobile-based applications. The target demographics of individual users include females between the ages of 18 to 34 with the desire to impress upon change and companies who target the same demographics.