Wristrocket

Wristrocket is a smartwatch-based Emotional Insight engine for games devs, broadcasters, marketers & pollsters, serving real-time Biodata cloud visualisations.

  • Stage Concept Only
  • Industry Mobile
  • Location Edinburgh, United Kingdom
  • Currency GBP

Company Summary

Wristrocket is the mobile, smartwatch-based Biometric Playtesting system, affordably charting and visualising real-time EKG (heart rate) and EDA (skin conductance) data using Samsung’s SmartWatch and the coming iWatch, and creating real-time visualisations in the cloud. WristRocket will disrupt games analytics, audience measurement in broadcasting and consumer insight in marketing - any industry measuring audiences. We have a tiered B2B model.

Team

  • Charles Kriel
    Founder

    Charles is an Emmy-nominated Games Producer / Designer. The author of several books, he wrote The Free-to-Play Game Design Dictionary, the industry reference distributed by Microsoft to every Xbox developer, and being republished by UKIE, the UK’s games trade body. He is a Microsoft Ventures Mentor, and is known for his work with the BBC, the X Factor and Aardman Animations. Charles served as the UN's UK Natl Expert in New Media and is ex-BBC.

Advisors

  • Andrew Baker
    Founder at Rights TV - Business & Legal Advisor
    Unconfirmed
    Niklas Alvaeus
    Founder Big Feet Productions - Technical & Development Advisor
    Dr Simon Moore
    Chartered Psychologist - BioData Insight Advisor
    Unconfirmed
  • Jacqueline Harding
    Founder at Tomorrow's Child - Insight Advisor
    Scott Cohen
    Founder & VP International at The Orchard - Business and Finance Advisor

Previous Investors

  • Andrew Baker
    Founder at Rights TV - Business and Legal Advisor

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