FuelWear’s intelligent heated Flame Baselayer provides warmth for people who want to have a more enjoyable winter outdoor experience.
The Flame Baselayer designed by FuelWear monitors user's body temperature and provides controlled active heating. In addition, it is machine washable.
In 2014, we launched a crowdfunding campaign and successfully raised $86,000 with a homemade video and no marketing.
We will launch a second campaign with a professional video and dedicated marketing budget winter 2015.
In 2016, we will place Flame in retail stores to further drive revenue.
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