FRACKIT

FRACKIT: every college kids must have going out jacket. FRACKITs reasonable price tag & washable fabric allow college kids to go out warm & wake up guilt free.

  • Stage Full Product Ready
  • Industry Retailing / Distribution
  • Location Philadelphia, PA, US
  • Currency USD
  • Founded September 2014
  • Employees 2
  • Website thefrackit.com

Company Summary

FRACKIT was thought of one day in March 2013, in a dorm room in the Penn Quad after one of its founders lost her winter jacket at a party and the other mistakenly came home with someone else’s. Both girls began discussing how they weren’t alone in this problem; other friends of theirs were also always discussing getting their jackets ruined at parties. This problem seemed common at both Penn and across a number of other college campuses.

Team

  • Caroline Calle
    Co-Founder

    Her roles at FRACKIT include: designed the original prototype and is working on the design for the next version; manages the relationship with their manufacturers. Also, generates publicity, manages the accounting, collections and payments; and ships out the products.

  • Caroline Calle
    Co-Founder

    Her roles at FRACKIT include: manages the relationship with all material vendors (i.e. fabric, zipper, logo and customization patch, and binding). She handles social media marketing, website design, management of internal processes and ships out the product. In addition, she planned the promotional event for the brand.

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