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Flossie.com Ltd

Flossie.com sells quiet-time appointments at recommended salons & spas. We find the spare inventory and sell it at an off-peak price.

  • Stage $500K in TTM Revenue
  • Industry Internet / Web Services
  • Location Auckland, New Zealand
  • Currency NZD
  • Founded February 2012
  • Employees 3
  • Website flossie.com

Company Summary

The "wotif.com" of hair & beauty, Flossie.com makes repeat purchase easy. The target consumer (women 25-55) spends on average $3,200 per annum on hair & beauty. We’ve designed the site & technology to make rebooking & customization our major point of difference using clever CRM. As a result, more than 78% of our customers have rebooked & we represent 23% of their budget so far. This is a $1b industry in New Zealand alone ($100b in the USA)

Team

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    Jenene Leigh Crossan
    CEO

    Digital strategist & consumer marketing specialist with 18 years experience and 5 successful digital start-ups under her belt (including nzgirl.co.nz).

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    Steven Torrance
    Tech Lead

    Highly experienced PHP developer, founding employee (shareholder) built the Flossie.com platform. 20 years experience.

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    Mike Carden
    Director

    Mike originally trained in Artificial Intelligence but ended up spending much of his early career in consumer marketing for global corporations. Mike has worked in over 20 countries. In 2006 Mike founded Sonar6, a revolutionary Human Resources SaaS business. In 2012 Sonar6 was acquired by Cornerstone OnDemand (NASDAQ: CSOD). Director & advisor of Flossie.com

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    Sandy Burgham
    Director

    In addition to consulting in brand strategy, Sandy works one on one with senior executives across a range of sectors improving their leadership capability and growth. Sandy is an ICC Accredited Executive Coach with substantial management experience at senior executive and board level. Specialty in creative brand development, marketing strategy, strategic research and development, all aspects of marketing and communications, and executive developm

Previous Investors

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    Roanne Parker
    Unconfirmed
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    Scottie Chapman
    Unconfirmed
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    Mark Hellier
    Unconfirmed